What Is Content Marketing?
Content marketing is a marketing strategy that focuses on creating high quality, relevant content for a specific target audience, with the goal of turning that audience into loyal customers. Investing in content marketing increases your brand’s visibility, builds relationships with your target customers, and creates loyalty and trust with your key audiences. While traditional marketing barges in and interrupts your target audience, content marketing asks your audience for permission to interact. Which would you rather do?
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Is Content Marketing A Waste of Money?
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